About Us

Bringing More Joy to Every Day

At Cool Things, we believe every day deserves a little more fun. We’re here to spark laughter, inspire imagination, and make it effortless for families to turn ordinary moments into extraordinary memories.

Our Story

Cool Things Corp. began over 30 years ago with a simple idea: that play should be safe, exciting, and accessible to all. Today, we’re still a family business—now led by a new generation, but always guided by the same values. We’re proud to be the trusted partner for parents, grandparents, and gift-givers who want the very best for their loved ones.

Why We Do What We Do

We know busy parents and thoughtful gift-givers want more than just another toy—they want products that are safe, well-made, and genuinely joyful. Our mission is simple: to help you create inspired, stress-free moments with playful, high-quality novelty goods that everyone can enjoy.

Where We’re Going

We imagine a future where every family can celebrate and play with confidence—knowing their favorite toys are thoughtfully designed, safe, sustainable, and built to last. Our dream? To become the go-to name for joyful, enriching, and responsible novelty products in homes everywhere.

SMART, ORIGINAL DESIGN

Our in-house team dreams up fresh, fun ideas—like light-up toys, themed bundles, and sensory surprises—that spark curiosity and inspire imagination.

What We Stand For

SAFETY FIRST, ALWAYS

We sweat the details, crafting every product from top-quality materials and putting them through rigorous safety checks, so you can relax and focus on the fun.

SUSTAINABLE BY NATURE

We’re committed to eco-friendly packaging, durable design, and responsible sourcing—because fun should be good for the planet, too.

EFFORTLESS GIFTING AND PLAY

Ready to use, easy to share, and designed for joyful moments—no complicated setup, just instant smiles.

YOUR TRUST, OUR PRIORITY

We lead with honesty, transparency, and a commitment to doing what’s right—always delivering consistent quality and dependable service.

FAMILY-LED, FEMALE-FOUNDED LEGACY

Proudly minority-founded and female-led, we believe every family deserves access to thoughtfully made, high-quality fun while championing women in leadership and creativity.

Join the Celebration

Whether you’re planning a party, picking the perfect gift, or just looking for a little everyday magic, we’re here to help you make memories that last. Welcome to the Cool Things family—let’s make every day a little brighter, together.